About ALPS Electrical
A family business built on talent, hard work and an unwavering commitment to doing things properly. Based in Yarm, Teesside, serving the North East and Yorkshire.
From the Stage to the Fuse Board
Andy Pemberton is not your typical electrician. Before picking up a multimeter, Andy was one half of Journey South, the vocal duo who finished third on The X Factor in 2005. Mentored by Simon Cowell, Andy and his brother Carl went on to release a number one album in the UK, perform for Prince Charles at the Prince's Trust concerts, and tour arenas across the country.
When the music industry spotlight faded, Andy did what he has always done best: he rolled up his sleeves and got to work. He retrained as a qualified electrician, earning his NVQ Level 3, registering with NAPIT, and gaining MCS certification for renewable energy installations. What started as a one-man operation working out of a van quickly grew into something much bigger.
Andy brought the same dedication and perfectionism that took him to the X Factor stage into every electrical job. His approach is simple: treat every home like it is your own, leave every installation spotless, and never cut corners. That ethos, combined with genuine expertise, is why ALPS Electrical now has over 250 five-star reviews on Checkatrade.
Andy Pemberton at a Glance
- X Factor 2005 — 3rd place with Journey South, mentored by Simon Cowell
- Number one album in the UK charts
- Performed for Prince Charles at the Prince's Trust concerts
- Prince's Trust ambassador
- NVQ Level 3 Qualified Electrician
- MCS Certified Solar Installer
- Tesla Certified Powerwall Installer
- Checkatrade Sustainability Champion 2024
The ALPS Team
Andy Pemberton
Founder & Lead Electrician
Andy leads every installation with the same passion and attention to detail that defined his music career. He personally surveys every project, designs every system and oversees every installation. His YouTube channel documents real installations so customers can see exactly what ALPS delivers.
Isabella Pemberton
Co-Founder & Operations Director
Isabella is the operational backbone of ALPS Electrical. She manages customer communications, scheduling, finance, compliance and the day-to-day running of the business. Her background in administration and customer service ensures every project runs smoothly from first enquiry to final sign-off. Together, Andy and Isabella have built ALPS into one of the most trusted electrical companies in the North East.
A True Family Business
ALPS Electrical is a genuine family business, co-founded by Andy and Isabella Pemberton. Based at their home in Kirklevington, just outside Yarm, they have built the company from the ground up on a foundation of quality workmanship, honest pricing and personal service.
The name ALPS reflects the ambition to always aim high and the strength of the Pemberton family partnership. Every customer deals directly with Andy and Isabella — there are no call centres, no salespeople on commission, and no high-pressure tactics. When you call ALPS, you speak to the people who own and run the business.
This personal approach is what sets ALPS apart. Andy personally surveys every property, designs every solar system and leads every installation. Isabella ensures seamless communication, accurate scheduling and meticulous paperwork. The result is a service that consistently earns five-star reviews.
Giving Back to the Community
SARA Animal Sanctuary Solar Project
One of the projects ALPS Electrical is most proud of is the solar panel installation at SARA Animal Sanctuary in the North East. The sanctuary rescues and rehomes animals in need, and their energy bills were a significant burden on their charitable work.
ALPS Electrical installed a solar PV system that has dramatically reduced the sanctuary's electricity costs, freeing up vital funds for animal welfare. This project was recognised with a Highly Commended award at the Regional Small Scale Project of the Year 2025 — a recognition that means as much to Andy and the team as any commercial project.
Supporting local causes like SARA is central to who ALPS Electrical is. Andy and Isabella believe that a successful business has a responsibility to give back to the community that supports it.
Endorsed by MP Matt Vickers
ALPS Electrical has earned the public endorsement of Matt Vickers, the Member of Parliament for Stockton West. Matt has praised the company's contribution to the local economy, their commitment to renewable energy and the example they set as a successful small business in the Tees Valley. Endorsement from a sitting MP speaks volumes about the reputation ALPS has built in the community.
Prince's Trust Ambassador
Andy's connection to The Prince's Trust dates back to his music career, when he performed at Trust concerts before Prince Charles. That relationship has continued, and Andy is an ambassador for the Trust's work supporting young people into employment and enterprise. He is passionate about encouraging young people to consider careers in the electrical and renewable energy sector.
We Practise What We Preach
Sustainability is not just something we install for our customers. It is how we run our entire business.
100% Electric Fleet
Every ALPS van on the road is fully electric. We run electric vehicles because we believe in the same technology we install for our customers. Zero tailpipe emissions on every job, every day.
Carbon Neutral Operations
From our office to every installation site, we track and offset our entire carbon footprint. The Checkatrade Sustainability Champion award validated this commitment at a national level.
Solar Powered HQ
Our base of operations runs on solar power and battery storage. We generate our own clean energy before recommending it to customers. We would never sell something we do not use ourselves.
Community Projects
From SARA Animal Sanctuary to local schools, we donate our time and expertise to community projects that benefit from clean energy. Our 47.82kW sanctuary installation was recognised with a national award.
Our Values
Quality
Every cable neatly clipped, every panel perfectly aligned, every connection thoroughly tested. We treat your home like our own and never compromise on workmanship.
Honesty
No hard sell, no commission-driven recommendations, no hidden costs. We give you straight advice, transparent pricing and only recommend what your property genuinely needs.
Family Values
As a husband-and-wife team, we understand that inviting tradespeople into your home requires trust. We are polite, respectful, tidy and always mindful that we are guests in your house.
Community
From donating solar installations to animal sanctuaries to supporting the Prince's Trust, we believe in using our skills to make a positive difference beyond just commercial success.
Our Accreditations
ALPS Electrical holds every major certification and accreditation in the electrical and renewable energy industry. Your installation is in safe, qualified hands.
MCS Certified 
NAPIT Registered 
TrustMark 
Tesla Certified 
RECC Member 
Checkatrade 10/10 Awards & Recognition
Our Carbon Impact
Every installation we complete helps reduce carbon emissions and moves the North East closer to net zero. Here is the combined impact of our work.
CO2 Saved
Tonnes of carbon avoided
Trees Equivalent
Equivalent trees planted
Clean Energy
Generated annually
Homes Powered
By solar energy we installed
The Growth of ALPS Electrical
What started as Andy working alone from a van has grown into one of the most respected electrical and solar installation companies in the North East. The growth has been entirely organic — built on word-of-mouth recommendations, five-star reviews and the kind of quality that speaks for itself.
ALPS Electrical is now MCS certified for solar and battery installations, NAPIT registered for all electrical work, a Tesla Certified Powerwall installer (one of only a handful in the North East), TrustMark endorsed, RECC registered, and OZEV approved for EV charger grants. The company covers the whole of Teesside, North East England, North Yorkshire and parts of wider Yorkshire.
Andy's YouTube channel has become a valuable resource for homeowners researching solar panels, battery storage and EV chargers. By filming real installations and explaining the process honestly, Andy has built trust with thousands of viewers — many of whom have gone on to become ALPS customers.
The future for ALPS is exciting. With the UK government's push towards net zero, the demand for solar panels, battery storage and EV chargers continues to grow. Andy and Isabella are committed to maintaining the personal, family-run service that has defined ALPS from day one — no matter how large the company becomes.